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Stop Soldier Suicide: Leveraging Facebook to Achieve Its Mission

With thousands of veterans and service members seeking assistance each day and more than 40,000 veteran service organizations to choose from, finding the right one can be difficult. Since 2010, Stop Soldier Suicide has worked to streamline that process, working 1-on-1 with service members, veterans, and military family members to help navigate the maze of services, programs, and assistance available.

In this day and age, service members and military veterans are less likely to seek out services and help from their local VA and instead turn to the internet. A platform like Facebook has played a major role in allowing us to continue providing support and resources by easily reaching those seeking help while also bringing the military and civilian communities together.

Facebook provides a way for nonprofits like us to raise awareness about its mission while building a community of those who support and believe in it. It provides a place for that community to share their experiences, stay updated on our mission, and connect with fellow service members, veterans, military families, and supporters.

The platform’s fundraising and donation tools have also allowed us to thrive on a social platform and give way for donors and supporters to rally to our cause. Over 2,400 people have raised money to support our mission by creating a Facebook fundraiser, while 100% of donations through Facebook helps support our work with military service members, veterans, and their families.

Despite how you may feel about social media or the internet, we owe a lot to a platform like Facebook. It has been the cornerstone in our development of more than 400,000 followers and more than $2.5 million raised on behalf of Stop Soldier Suicide in 2018. A feat that would not have been possible if not for Facebook continuing to be a platform that enables us to grow community, drive change and help those who have sacrificed for our country.

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Stop Soldier Suicide provides support and resources to all past and present military and their families. We do not provide direct clinical services or therapy, nor are we a crisis center.